Be More Trustworthy

Trust relationships are vital to the way we do business today. The level of trust in business relationships, whether internal with colleagues or external with clients and partners, is the greatest determinant of success.

  • Understand the trust equation and how each component impacts overall trustworthiness

  • Identify your own strengths and opportunities for improving trustworthiness

  • Apply the trust equation to one of your professional relationships to immediately increase trust

The Trust Equation Builds Trust

In business, having the right answers will only get you so far. The Trust Equation gives you practical ways to earn more trust with your clients and colleagues.

First published in the best-selling book The Trusted Advisor, the Trust Equation examines trustworthiness along four critical dimensions of trust. Hear Charles H. Green, co-author of The Trusted Advisor, explain how the Trust Equation works, and how you can use it to be more trustworthy. Companion lessons and an easy-to-use action planner help you assess your professional relationships and start building trust today.

What You Get

Personal. Practical. On demand.

  • Your Trust Quotient

    Take our online self-assessment and receive your comprehensive Trust Quotient report, full of actionable tips and insights to improve your trustworthiness.

  • Video Lessons

    Learn how to be more trustworthy in four short animated videos. Assess your current relationships, and check your comprehension with brief quizzes.

  • Personalized Action Plan

    Use the workbook and results tracker to identify 8 specific trust-building actions to immediately improve your most important professional relationships.

Personal Trustworthiness:

Increase your trustworthiness to build trusted relationships

  • 1

    Course Welcome

    • Welcome to Personal Trustworthiness

    • How to Use This Course

    • Assess Your Own Trustworthiness

    • Course Resources

    • Trust in Action: Reflect on a Professional Relationship
  • 2

    Lesson 1: The Trust Equation

    • Lesson Overview: The Trust Equation

    • Understanding the Trust Equation for Professional Relationships

    • Trust in Action: Reflect on a Professional Relationship

    • Check Your Knowledge: The Trust Equation
  • 3

    Lesson 2: Credibility and Reliability

    • Lesson Overview: Credibility and Reliability

    • The Trust Equation: Credibility and Reliability

    • Trust in Action: Increase Your Credibility and Reliability

    • Check Your Knowledge: Credibility and Reliability
  • 4

    Lesson 3: Intimacy

    • Lesson Overview: Intimacy

    • The Trust Equation: Intimacy

    • Trust in Action: Increase Your Intimacy

    • Check Your Knowledge: Intimacy
  • 5

    Lesson 4: Self-orientation

    • Lesson Overview: Self-orientation

    • The Trust Equation: Self-orientation

    • Trust in Action: Self-orientation

    • Knowledge Check: Self-orientation
  • 6

    Next Steps ...

    • Course Completion

    • Before you go...